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Beer Draft Kits

Email Marketing in Business

Email advertising is a tool that is highly undervalued and underused by internet retailers. It is a tool that can also be used by traditional retailers but hardly ever is. The main advantage with this form of marketing and advertising is that it is free.

It is also a medium that can put products and services straight in front of your potential customers. It can also be tailored to individual customers’ needs and also provide a direct link to a website that sells the products or services.

It has been proven that most customers do not buy a product or service upon the first contact with the seller. Indeed it can take on average 8-10 contacts before a customer buys. Given this, the retailer of goods and services that can maintain contact over a long period of time will be the retailer that is upper most in the customer’s mind at the point at which they are ready to buy. However, the trick is to keep in the customer’s mind without boring them.

Therefore the contacts that are made must be something of interest to the customer. For example, the wine packaging retailer www.Wine-Bag.co.uk who sells gift packaging for wine is offering a service by which customers can log onto the website and sign up for a series of gift wrapping tutorials.

These tutorials show how ribbons and bows sold by the retailer can be combined with boxes and bags, also sold by the retailer, to enhance gifts and turn otherwise bland products into an attractive gift using easy and quick gift wrapping techniques.

Not only is it essential that the email contact is something of interest but it is also important that there also be an element of the promotion that is also free. Because let’s face it, everybody loves a freebee! In the example described, the emails feature a link to a video that provides free knowledge about how to put together attractive, elegant, yet simple to implement gift packaging.

For the best quality wine bags and boxes, as well as, an excellent collection of wine bottle bags, please visit http://www.wine-bag.co.uk/. Get a totally unique version of this article from our article submission service

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Wine And Charity Tour

How can a bottle of wine help the world? And how can the wine world come together, to change the lives of those in the greatest need? How can those in the wine industry really help the lives of those less fortunate?

In January of 2010 Anja Cheriakova and Georges Janssens will be starting a world wine charity tour. The pair will be visiting over 300 wineries around the globe, inviting them to donate a bottle of their best wine for the cause. Upon completion of their journey, which will include most wine growing regions of the world, they will hold an auction of the wines in the Napa Valley of California, donating all proceeds to charity. It will hope to raise 150, 000 USD.

To make this remarkable humanitarian project possible, the World Wine Tour 2010 project is seeking sponsorship, in return for marketing and exposure throughout the mission. The sponsors will be promoted through media broadcasts, and also directly through visits to wineries and other wine related businesses. For those interested in becoming a sponsor, see contact below.

The proceeds will support the Lao Rehabilitation Foundation Inc. (LRF). There the funds will go towards a special interest in education for children, by rebuilding a school in Simmano Village that was destroyed in 2008 by massive floods.

Average income per year in the destroyed schools village is estimated to be $16 US. LRF is one of the few foundations that works specifically in Laos to improve conditions there.

Aside from the sponsors to promote, the wineries to showcase, and the charity to raise funds for, the pair hope to motivate young people of their generation to combine their passions and dreams with humanitarian goals, which is what this world needs most.

World Wine Tour would like to thank Wine-Bag.co.uk for its contribution to the furthering of the project’s success.

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